ABOUT US

We will set the strategy for protecting your intellectual property

We founded Pluto legal with a clear vision: to protect the most valuable assets companies have – their ideas, brands, technology, and innovations. Today, intellectual property is a key asset that determines growth, competitiveness, and business value. We therefore help clients not only to protect their intangible assets, but also to use them thoughtfully and strategically. Whether it's licensing, expanding into new markets, or negotiating with investors, we always design legal solutions that support business goals and the company's long-term development.


In the digital age, a single idea can trigger a major technological shift. Every thought, piece of code, design, or technical solution has the potential to become the foundation of a new generation of products or services. At Pluto legal, we do everything to ensure that such solutions remain your exclusive property. We protect them effectively, transparently, and with a focus on practical application. From the initial concept to the enforcement of rights, we stand by your side, aiming to support what gives your company its advantage and uniqueness.

WHAT WE BUILD ON

We offer clients clear solutions built on expertise, strategy, and trust

Pluto legal is a law and patent firm with a narrow focus on intellectual property law and litigation. We help companies protect and enforce what makes them unique. We build on deep expertise, a strategic approach, and clear communication. We design legal solutions to be not only legally sound but also commercially meaningful.

Narrow Specialization

We focus exclusively on intellectual property law and litigation. This narrow specialization allows us to provide first-class services perfectly tailored to the client's needs. Our depth of knowledge and years of experience enable us to handle even the most complex cases.

Clearly. Concisely. Precisely.

We translate complex legal issues into understandable language. Our outputs are clear, structured, and plainly explained. The client always knows what to expect, why we are proposing a specific course of action, and what its impact will be. No unnecessary fluff, no legal loopholes. Just the pure substance and effective solutions.

Technology in Practice

Innovation and technology are part of our DNA. Modern tools streamline our work, ensure data security, and increase added value for the client. We continuously monitor trends and immediately integrate them into our practice.

Business-Oriented Mindset

We perceive law as a strategic business tool. Our advice is always linked to the client's business objectives. We provide solutions that work in practice and create a competitive advantage.

International Reach

A network of trusted foreign firms, technical experts, and specialists allows us to protect your rights worldwide. We handle registrations, disputes, and licensing negotiations in various jurisdictions and coordinate everything from a single point of contact, ensuring a unified strategy and swift progress.

Partnership Approach

We see every client as a long-term partner. We build trust through open communication, discretion, and honest work. By gaining a deeper understanding of your goals, we can design solutions that meet your specific needs and support the sustainable growth of your business.

Flexibility and Availability

Legal challenges arise without warning, which is why we are ready to respond whenever necessary. We adapt to your pace and preferred method of collaboration, quickly deploying the right specialists and providing support exactly when you need it.

Strategic Thinking

We don't wait for problems to arise. We actively map risks and opportunities, anticipate the impact of legislative changes, and create plans that strengthen your market position. Our proactive approach saves costs and increases the competitiveness of your projects.

Discretion and Security

We handle sensitive information with the utmost care. We strictly adhere to professional secrecy and use modern security standards to protect data. Your know-how and business strategies remain safe and under full control.

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OUR TEAM

The people who make up Pluto legal

Mgr. Simona Hejdová
Intellectual property rightsTrademarksContentios agenda
Managing Partner
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Mgr. Simona Hejdová

Simona is a renowned expert in IP law and litigation. Acting as an attorney, patent attorney, and mediator, she helps clients safeguard their brands, products, and innovations. Her expertise covers drafting licensing agreements, managing contractual relationships, and handling cross-border disputes. Clients highly appreciate her strategic approach, business-oriented mindset, and proven ability to deliver effective solutions in challenging cases—both in and out of court.

Mgr. Jan Brauner, LL.M.
Intellectual Property LawSoftware LawDispute Resolution
Managing Partner
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Mgr. Jan Brauner, LL.M.

Jan focuses on strategic litigation, IP law, and tech transactions. He advises on protecting software, inventions, and trademarks, representing clients before courts and international bodies. Alongside his M&A practice—where he specializes in IT due diligence—Jan merges legal expertise with a profound knowledge of software development and AI.

Prof. JUDr. Ivo Telec, CSc.
Copyright LawPersonality RightsIntellectual Property RightsUnfair Competition
Of Counsel
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Prof. JUDr. Ivo Telec, CSc.

Professor Ivo Telec is a premier expert on copyright law, an attorney, and an international arbitrator. He co-authored key legislation, including the Czech Copyright Act. As Of Counsel at Pluto Legal, he specializes in strategic IP matters. He was awarded Lawyer of the Year 2006 in Intellectual Property.

Mgr. Veronika Braunerová
Commercial LawAMLDebt recovery
Of Counsel
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Mgr. Veronika Braunerová

At Pluto Legal, Veronika specializes in corporate law, debt recovery, and real estate. She assists clients with company formation, contracts, and dispute resolution. She also provides comprehensive support in property transactions and holds experience in AML compliance and licensing for non-bank credit providers.

Mgr. Jakub Sladký, LL.M.
Software lawE-commerceGDPRContracts
Senior Associate
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Mgr. Jakub Sladký, LL.M.

Jakub is an attorney specializing in e-commerce, software law, and IT intellectual property. With a background in software engineering, he bridges the gap between legal and technical worlds. He delivers legally robust and technically feasible solutions (SaaS, GDPR), preventing risks often overlooked by lawyers without technical expertise.

Mgr. Karolína Čermáková
TrademarksCopyrightMarketingFamily law
Senior Associate
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Mgr. Karolína Čermáková

Karolína connects intellectual property law with marketing. She specializes in trademarks, copyright, and influencer marketing, helping clients build brands from scratch. She also practices family law, applying a sensitive approach gained from working with domestic violence victims. At Pluto Legal, she also manages the firm’s marketing.

Mgr. Matěj Telička
Intellectual Property LawICT LawCompetition law
Junior Associate
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Mgr. Matěj Telička

Matěj has been with Pluto Legal since 2022, currently serving as a Junior Associate. He specializes in intellectual property, ICT law, and competition law. He gained international experience studying in Greece and speaks English at a C2 level. His future goals include a JUDr. degree and an internship at the EUIPO.

Mgr. Natálie Burgetová
Civil lawIndustrial Property Law
Junior Associate
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Mgr. Natálie Burgetová

Natálie has been with Pluto Legal team since 2023, recently becoming a Junior Associate. She focuses primarily on industrial property and civil law. She gained international experience studying in France and is currently deepening her expertise through specialized studies at the Industrial Property Office.